Digital marketing is where it is at. Your target markets are on their computers and smart devices checking emails, trawling the net and spending hours on social media. When they want a product or a service they will search online, read online reviews, wade through websites and read blogs to make a decision about whether or not they will purchase. And it is the businesses that are able to attract target markets online that are the business that prosper.
Digital marketing is more cost effective, it promotes you 24/7, it can be measured, it can drive leads and subscribers, it can be automated, it can be personalised, it’s easy to change, it’s aligned with where people shop and the list just goes on.
A mix of digital marketing is a very important part of a business market mix. We can help you work out the right mix for your business to ensure you are out there and getting found when your customers are looking.
Email marketing can be really powerful for getting repeat business from existing customers and also converting a possible customer who has been sitting on the fence. It is a low cost method of marketing and you can measure its effectiveness.
You can use emailing marketing to promote end of season sales, new season promotions, new products or services or advice and tips that help paint you as an expert in your industry. It’s also a really good way to get in front of your data base now and then to remind them that you are still here and ready and willing to help.
We can create the template, the content (images and copy) send this out for you and report on the results. Or alternatively we can create a template and train you on how to swap out the content each time you want to send a marketing email. We can even share with you a few tricks on coming up with ideas for content, writing the copy and sourcing the images.
Lets talk about how we can get your offering out there and in front of your clients and target markets.Lets talk >>